Quality is job 1 at Ford!
Ford Motor Company Leads Automakers in Safety Awards

WASHINGTON (AP) -- The insurance industry named dozens of new cars and trucks, led by Ford Motor Co. and its Volvo subsidiary, to its annual list of the safest vehicles Tuesday, helped by the increased use of anti-rollover technology. Ford and Volvo had 16 vehicles in the 2009 model year on the Insurance Institute for Highway Safety's list of the safest new cars, followed byHonda Motor Co. with 13 vehicles. Seventy-two cars, trucks and SUVs received the top safety pick designation for 2009, more than double the number of vehicles in the 2008 model year andthree times the number in 2007. "The sheer number of this year's winners indicates that automakers have made huge strides to improve crash protection," said Institute president Adrian Lund. The selected vehicles are the best in protecting people in front, side andrear crash tests based on institute evaluations during the year. The vehicles are required to have electronic stability control, or ESC, toqualify for the award. IIHS said electronic stability control is now standard equipment onvirtually all new SUVs and three-quarters of passenger cars for the 2009 model year. ESC is standard on more than one-third of 2009 pickups. Ford was led by the Ford Fusion and Mercury Milan midsize cars with optional ESC; the Ford F-150 pickup, Ford Edge and Ford Flex midsize sport utility vehicles; and the Ford Escape and Mercury Mariner small SUVs. The list also included the Mazda Tribute, which has the same underpinnings as the Escapeand Mariner. Ford CEO Alan Mulally argued last week in Washington that the automaker hadmade safety strides when he testified along with other Big Three executives seeking massive government aid. "Every year, we're going to improve the quality, we're going to improve thefuel efficiency, we're going to improve the safety, and we're going to keep improving the productivity so we can offer the consumer the very best value," Mulally told a House committee. Honda and its Acura unit had vehicles in nearly every category, including top-sellers such as the Honda Accord; the Honda Civic 4-door with optional ESC; and the Acura MDX and RDX midsize SUVs; and the Honda Fit with optionalESC. The Fit is the first mini-car to earn the safety award. Volkswagen AG and its Audi brand had nine vehicles on the list, includingthe Volkswagen Jetta and Passat and the Audi A3, A4 and A6. General Motors Corp. and Toyota Motor Corp. both had eight vehicles on thelist. GM's included the Cadillac CTS and the Buick Enclave, Chevrolet Traverse, GMC Acadia and Saturn Outlook large SUVs. Toyota's top performers were the Toyota Corolla with optional ESC, ToyotaRAV4, Toyota Tacoma, Toyota Tundra and Scion xB. Using the awards, consumers can compare vehicles without having to review results from multiple tests. Automakers pay close attention to the institute's findings and frequently note positive ratings in television commercials. The institute has advocated for an early adoption of anti-rollovert echnology such as ESC ahead of a government requirement for the systems bythe 2012 model year. Electronic stability control senses when a driver may lose control and automatically applies brakes to individual wheels to keep the vehicle stable and avoid a rollover. It helps motorists avoid skidding across icy or slickroads or keep control when swerving to avoid an unexpected object in theroad. IIHS said Chrysler LLC was the only major automaker that did not receive a single award. They said Chrysler could have picked up five awards if the head restraints had been improved in the Dodge Avenger and Chrysler Sebring,the Sebring convertible and the Dodge Grand Caravan and Chrysler Town and Country. Chrysler spokesman Cole Quinnell said he could not comment on whether the head restraints might be upgraded in the future. He said Chrysler vehicles are equipped with a variety of safety features and the institute's results"are just one of the sources of information about a vehicle's crash performance." Insurance Institute for Highway Safety: http://www.iihs.org Labels: 2008 ford fusion, Automotive industry, c, IIHS Top Safety Pick, Mercury Milan, Safety Awards
6 Myths about the American Automobile Market...
6 myths about the Detroit 3 Detroit Free Press 11/17/08 by Mark Phelan (c) Copyright 2007, Detroit Free Press. All Rights Reserved. - The debate over aid to the Detroit-based automakers is awash with half-truths and misrepresentations that are endlessly repeated by everyone from members of Congress to journalists. Here are six myths about the companies and their vehicles, and the reality in each case.
- Myth No. 1
- Nobody buys their vehicles.
- Reality General Motors Corp., Ford Motor Co. and Chrysler LLC sold 8.5 million vehicles in the United States last year and millions more around the world. GM outsold Toyota by about 1.2 million vehicles in the United States last year and holds a U.S. lead over Toyota of about 560,000 so far this year. Globally, GM in 2007 remained the world's largest automaker, selling 9,369,524 vehicles worldwide -- about 3,000 more than Toyota. Ford outsold Honda by about 850,000 and Nissan by more than 1.3 million vehicles in the United States last year. Chrysler sold more vehicles here than Nissan and Hyundai combined in 2007 and so far this year.
- Myth No. 2
- They build unreliable junk.
- Reality The creaky, leaky vehicles of the 1980s and '90s are long gone. Consumer Reports recently found that "Ford's reliability is now on par with good Japanese automakers." The independent J.D. Power Initial Quality Study scored Buick, Cadillac, Chevrolet, Ford, GMC, Mercury, Pontiac and Lincoln brands' overall quality as high or higher than that of Acura, Audi, BMW, Honda, Nissan, Scion, Volkswagen and Volvo. Power rated the Chevrolet Malibu the highest-quality midsize sedan. Both the Malibu and Ford Fusion scored better than the Honda Accord and Toyota Camry.
- Myth No. 3
- They build gas-guzzlers.
- Reality All of the Detroit Three build midsize sedans the Environmental Protection Agency rates at 29-33 miles per gallon on the highway. The most fuel-efficient Chevrolet Malibu gets 33 m.p.g. on the highway, 2 m.p.g. better than the best Honda Accord. The most fuel-efficient Ford Focus has the same highway fuel economy ratings as the most efficient Toyota Corolla. The most fuel-efficient Chevrolet Cobalt has the same city fuel economy and better highway fuel economy than the most efficient non-hybrid Honda Civic. A recent study by Edmunds.com found that the Chevrolet Aveo subcompact is the least expensive car to buy and operate.
- Myth No. 4
- They already got a $25-billion bailout.
- Reality None of that money has been lent out and may not be for more than a year. In addition, it can, by law, be used only to invest in future vehicles and technology, so it has no effect on the shortage of operating cash the companies face because of the economic slowdown that's killing them now.
- Myth No. 5
- GM, Ford and Chrysler are idiots for investing in pickups and SUVs.
- Reality The domestic companies' lineup has been truck-heavy, but Toyota, Nissan, Mercedes-Benz and BMW have all spent billions of dollars on pickups and SUVs because trucks are a large and historically profitable part of the auto industry. The most fuel-efficient full-size pickups from GM, Ford and Chrysler all have higher EPA fuel economy ratings than Toyota and Nissan's full-size pickups.
- Myth No. 6
- They don't build hybrids.
- Reality The Detroit Three got into the hybrid business late, but Ford and GM each now offers more hybrid models than Honda or Nissan, with several more due to hit the road in early 2009.
Labels: Amercan Automobiles, Automotive industry, car finance, ford finance, ford of ocala.com, marion county ford
|